Products

The B2 Worm’s long, curly tail entices bass into biting, and the thin body lets the bait collapse easily in the fish’s mouth when it inhales it, al...

DESCRIPTION Show you're part of the Z-Man squad by sporting our Bad Azz Bass TeeZ! FEATURES Premium fabric, comfortable 52% cotton/48% poly...

Developed in a lab and proven on the water, BaitFuel Gel is designed to keep fish biting cast after cast. Engineered by a pair of scientists with m...

Delivering exactly what the doctor ordered, the Baitsanity Antidote Glide Bait is the ultimate cure to make big bass strike. Delivering a slightly ...

Through tireless research, design, and testing, the team at Baitsanity has successfully engineered the Baitsanity Antidote TUG Glide Bait to be one...

To catch the fish of a lifetime you have to fish with the lure of a lifetime. The Baitsanity Explorer Gen 2 Glide Bait is just that. It boasts subs...

A must-have for all big bait enthusiasts, the Baitsanity Explorer Gill Glide Bait delivers an ultra-realistic bluegill profile and an unrivaled act...

Keep your oversized and expensive swimbaits protected with the Baitsanity Swimbaits Lure Wraps. Not only does it protect the finish of your lures f...

Sunglasses are the heart of bajio - fresh eyes for long days on the water. Lightweight bio-based nylon frames paired with blue light blocking polar...

The proven effectiveness of Bang Fish Attractant is now available in a 16oz Trigger Spray Bottle for cleaner and easier application. No need to de...

The Bass Mafia Big Larry Spoon was designed in conjunction with Bass Mafia and BASS Elite Chris Zaldain. It features exaggerated cupping for enhanc...