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  • Save 42%
    Original price $4.99
    from $2.89

    Z-Man TRD TicklerZ 2.75in

    The culmination of nearly a decade of testing and tweaking ElaZtech® finesse baits, the TicklerZ is arguably the most effective Ned Rig bait ever m...

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    Original price $4.99
    from $2.89
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  • Save 25%
    Original price $5.99
    from $4.49

    VMC Tackle Neon Moon Eye Jig

    This VMC® upgraded version of the traditional Aspirin-shaped heads provides added control. 3-D holographic eyes create the illusion of a wider prof...

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    Original price $5.99
    from $4.49
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    from $3.99

    VMC Tackle Swimbait Jig

    The VMC® Swimbait Jigs ad the final touch to the illusion of a live minnow. Designed to mimic a baitfish head, they feature flared gills,3D hologra...

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    from $3.99
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  • Save 40%
    Original price $3.99
    Current price $2.39

    VMC Tackle Heavy Duty Worm Hook

    The perfect choice for fishing heavy cover rigs, this VMC® hook features a 3-degree offset point which dramatically improves tour hooking percentag...

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    Original price $3.99
    Current price $2.39
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  • $10.99

    Snag Proof Phat Frog

    Completely redesigned from front to back, the new Snag Proof Phat Frog features a flatter profile to help it track smoothly through the weeds with ...

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    $10.99
  • Sold out
    Original price $7.99
    Current price $5.69

    Magnum Baits Smauler 5in

    When you’re trying to catch trophy-caliber fish you need the MAGNUM Baits Smauler Creature Bait. Featuring a shorter body than the original Magnum ...

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    Original price $7.99
    Current price $5.69
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  • $5.99

    Owner Ultrahead Shaky Head

    The Shaky Head features Owner's TwistLOCK "Centering-Pin-Spring" (CPS - Patent Pending) molded into the lead. Small diameter finesse baits can be "...

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    $5.99
  • $3.99

    Owner Sniper Finesse

    Designed for Neko Style fishing, this hook comes in a standard version and a weedless version with Titanium weedguards. Hook includes a long shank...

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    $3.99
  • Sold out
    Original price $29.99
    Current price $14.99

    Seaguar Smackdown Stealth Gray Braid 150 yd.

    Since its introduction, Smackdown has been setting all-new performance standards for castability and performance.  This amazingly thin diameter lin...

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    Original price $29.99
    Current price $14.99
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  • Save 29%
    Original price $3.39
    Current price $2.39

    NetBait Paca Chunk Sr

    When a company goes to the trouble of putting a patent on the claws of a trailer you know the action and appearance must be something special. NetB...

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    Original price $3.39
    Current price $2.39
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  • $4.29

    Terminator Pro Series Jig

    The best all-around jig out there. With its unique head design it can be flipped, pitched or cast in and around cover with no problems and is also ...

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    $4.29
  • Save 50%
    Original price $19.99
    Current price $9.99

    Sunline SX1 Braided Line 125 yd

    Developed with input from Brent Ehrler and Aaron Martens. They have used several generations of this line to reach this product. ULT-PE material f...

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    Original price $19.99
    Current price $9.99
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  • Save 20%
    Original price $4.99
    Current price $3.99

    Nichols LW Finesse Swim Jig

    The Nichols Lures LW Finesse Swim Jig is perfect for tough conditions when you need to downsize your offering.  Featuring a bullet shaped head th...

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    Original price $4.99
    Current price $3.99
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  • Sold out
    Original price $7.99
    Current price $5.99

    Magnum Baits Mauler 6.25in

    Measuring 6.25" in length and weighing in at 1.20-ounces, the Magnum Baits Mauler Creature Bait is taking a shot at the heavy weight title for bigg...

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    Original price $7.99
    Current price $5.99
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  • $5.99

    Mustad KVD 1x Strong 2x Short Triple Grip Treble Hook

    7-time BASS Angler-of-the-Year, Kevin VanDam AKA KVD to deliver the ideal balance of hooking and holding power. The unique shape of the hook is int...

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    $5.99
  • Save 23%
    Original price $4.29
    Current price $3.29

    Nichols Pro Tour Football Jig

    The Nichols Pro Tour Football Jigs feature a classic football head design adorned with brilliant high quality powder coat paint jobs built for dura...

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    Original price $4.29
    Current price $3.29
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  • Save 26%
    Original price $9.99
    Current price $7.39

    Keitech Swing Impact FAT 7.8in

    The Keitech 7.8-Inch FAT Swing Impact is truly a Trophy Hunter's dream. Keitech's original two-tone color injection process uses several different ...

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    Original price $9.99
    Current price $7.39
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  • Save 25%
    Original price $5.99
    Current price $4.49

    Mustad KVD Grip-Pin Soft Plastic Hook 5pk

    Developed by Kevin VanDam, the Mustad KVD Grip-Pin Soft Plastic Hook features Mustad’s Big Mouth Tube hook design with a new plastic keeper molded ...

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    Original price $5.99
    Current price $4.49
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  • Save 23%
    Original price $4.29
    Current price $3.29

    Nichols Dee Thomas jig

    Designed by Master Flipper/Pitcher Dee Thomas,  this jig uses our signature Impact Flippin' Jig head with a slightly lighter weed guard and a small...

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    Original price $4.29
    Current price $3.29
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  • Sold out
    Original price $9.99
    Current price $4.99

    Magnum Baits Magstick 10in

    10" and 1.5oz of glorious fat goodness here. Much larger diameter than a normal stickball, and far longer. Wacky rig with two crossed o-rings with ...

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    Original price $9.99
    Current price $4.99
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  • Save 25%
    Original price $3.99
    Current price $2.99

    Nichols Mango Jig

    Built with the input of legendary Northeasetern bass pro, Greg Mangus, the Nichols Mango Jig delivers big results in a small package. Designed with...

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    Original price $3.99
    Current price $2.99
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  • Save 29%
    Original price $69.99
    Current price $49.99

    Sunline SX1 Braided Line Deep Green 600 yd.

    Sunline pros, Aaron Martens and Brent Erhler provided significant input in the testing of Sunline SX1 Braid, working through numerous prototypes be...

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    Original price $69.99
    Current price $49.99
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  • Sold out
    Original price $18.99
    Current price $12.99

    FX2 Braided Line

    Sunline has produced braided line since 1992. Since that time, Sunline braid was only available in the US to its professional fishing staff. In 201...

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    Original price $18.99
    Current price $12.99
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