Products

Developed by swimbait expert and Bass Pro Tour angler, Fred Roumbanis, the Optimum Boom Boom Line-Thru Swimbait delivers an increased hook-up and l...

S-Waver is the hottest swimbait in the West Coast, leave a major footprint on this lure category. Featuring a natural “S-Action” swimming motion, S...

S-Waver is the hottest swimbait in the West Coast, leave a major footprint on this lure category. Featuring a natural “S-Action” swimming motion, S...

S-Waver is the hottest swimbait in the West Coast, leave a major footprint on this lure category. Featuring a natural “S-Action” swimming motion, S...

The SPRO KGB Chad Shad 180 Glide Bait offers anglers the power and versatility to target trophy-class bass with extreme efficiency and precision. A...

The Arashi® Glide Bait delivers a fine-tuned, consistent, stable glide action at every speed. Developed to sink slowly in a slight head down positi...

For the angler targeting trophy bass or hunting for a tournament kicker-fish, the Storm Arashi Swimmer Swimbaits exudes big fish drawing power. Fea...

Now attacking the top of the water column with a serious amount of disturbance is the Triton Mike Bucca Bull Shad Wakebait. It features a sturdy, d...

Designed by swimbait expert, “Triton” Mike Bucca, the Triton Mike Bucca's Bull Gill Slow Sinking Swimbait offers enhanced realism and a smo...

The Triton Mike Bucca Bull Shad Swimbait is a three-jointed swimbait designed to accurately mimic the different varieties of shad and baitfish, whi...

The Z Man DieZel MinnowZ offer the same incredible detailing, and vigorous paddle tail in a new, larger size that is perfect for both salt and fres...

Ideal for big fish applications in both fresh and salt water, the Z-Man Herculez Swimbait features a natural and lifelike swimming action with an e...

Ideal for big fish applications in both fresh and salt water, the Z-Man Herculez Swimbait features a natural and lifelike swimming action with an e...