Swimbaits

The DARK SLEEPER swimbait was developed to target fish holding to bottom structure with overwhelming realism and enticing paddle-tail action. With ...

A deadly finesse-swimbait option for serious anglers throughout North America, the SPARK SHAD is crafted with a salt-rich compound laden with organ...

The Magdraft features a soft plastic body designed for a thumping tail action that travels through the body, giving the head a subtle side-to-side ...

The 3-Inch Keitech Easy Shiner combines the unsymmetrical body of the Shad Impact with the Fantastic tail action of the Swing Impact. These versati...

Sleeper Gill Swimbaits now offer anglers an alternative profile to target those panfish-gobbling bass. Featuring an adaptation of their signature d...

Now available in a meaty 3.8in offering, DARK SLEEPER takes its game-changing performance to a new level. Developed for anglers looking to target a...

S-Waver is the hottest swimbait in the West Coast, leave a major footprint on this lure category. Featuring a natural “S-Action” swimming motion, S...

The HAZEDONG SHAD’s sensitive tail catches the water even during dead-slow retrieves and delicate shaking, triggering targets with its natural vibr...

Huddleston Swimbaits are hand-painted and colors may vary slightly from those imaged. Some savvy tournament anglers have been secretly modifying th...

Designed by FLW Tour pro and certified Fisheries Biologist, Michael Murphy, the Ima Glide Fluke Glide Bait blends the action of a soft plastic j...

Now available in a snack-sized 2.4! package, DARK SLEEPER is ready to target highly pressured waters, river systems and tough sight-fishing situati...

The MAGDRAFT FREESTYLE is the ultimate swimbait for big bass sessions. With a snub-nose design perfect for screw-lock hooks, a pre-cut belly and re...

The Z Man DieZel MinnowZ offer the same incredible detailing, and vigorous paddle tail in a new, larger size that is perfect for both salt and fres...

The uncanny bite-getting performance of the original HAZEDONG SHAD 3” model has been upgraded to a meaty 4.2” version specifically for North Americ...

At 8” and over 3oz, the MAGDRAFT is large meal meticulously crafted for a thumping tail action that travels through the body, giving the head a sub...

Developed by swimbait expert and Bass Pro Tour angler, Fred Roumbanis, the Optimum Boom Boom Line-Thru Swimbait delivers an increased hook-up and l...

The Arashi® Glide Bait delivers a fine-tuned, consistent, stable glide action at every speed. Developed to sink slowly in a slight head down positi...

Renowned for their ability to not only catch, but also catch large, tournament-winning fish, Huddleston swimbaits have earned a reputation that is ...

Ideal for big fish applications in both fresh and salt water, the Z-Man Herculez Swimbait features a natural and lifelike swimming action with an e...

A must-have for all big bait enthusiasts, the Baitsanity Explorer Gill Glide Bait delivers an ultra-realistic bluegill profile and an unrivaled act...

S-Waver is the hottest swimbait in the West Coast, leave a major footprint on this lure category. Featuring a natural “S-Action” swimming motion, S...

Bite-triggering switchback glide action! The Megabass VATALION 115 vibration / glidebait is tuned for all speeds, and is designed stop on a dime a...

A magnum-sized swimbait designed for attracting huge fish, the Deps Slide Swimmer 250 is completely silent as it swims. Even the hinges of the join...

To catch the fish of a lifetime you have to fish with the lure of a lifetime. The Baitsanity Explorer Gen 2 Glide Bait is just that. It boasts subs...